Continuing our series of interviews with speakers for the upcoming MRMW Europe 2019 conference, we talked to WeTransfer’s Hélène van den Dries, UX Team Lead and Kaia Crowe, Product Marketing... Read more
Innovation is a top priority for all established organizations, yet many companies struggle with the speed and quality of innovation and are challenged by successful disruptors and start-ups... Read more
As digital marketing grows, the number of tools to manage social media also grows. New software solutions are promising to automate a majority of (digital) marketing campaigns so that marke... Read more
A recent study indicated that 74% of organizations employ some form of an online community to collect actionable feedback from their target audience. Over the last few years, communit... Read more
Traditionally, research has relied almost solely on primary data collection methods. Forty years ago, most of this research was conducted face-to-face. By the mid-90s, most of it was done... Read more
“I am not saying automation is bad. I am saying that for some purposes, there are limitations,” Evan Williams, Group Head of Research and Insights at Go-Jek stated when he kicked off the 20... Read more
“AI is created by humans to amplify human skills, not to replace them,” says Tanmay Bakshi, the youngest software developer and coder in the world. Augmented Intelligence, on the other hand,... Read more
Consumer research has changed dramatically over the past 20 years. Whilst there have been many positive advances enabled by the Internet and computers, other negative developments thr... Read more
MRMW North America 2019 is just a few weeks away and we’re super excited for it especially after a successful MRMW event in Singapore. With the theme of “Powering the Future of I... Read more
Recently, Padmanabhan Ramaswamy Cofounder & CEO of InsightzClub joined Asia Tech Podcast host Neville McKenzie in the ATP studio to share his journey of setting up InsightzClub and the c... Read more
