LATEST
- Google: 5 Ways AI and Machine Learning Could Impact Data Collection
- Building Customer Centric Experiences Using Agile Research Mechanisms at Amazon
- Mastering simplicity in an overly complex world – Pure Leaf’s ‘No is beautiful’ campaign
- The Power of Foresight – Facebook’s 2021 Topics & Trends Report
- MRMW 2021 – Notes on Day 3
- A (post) Covid World – Day 2 of MRMW 2021
- MRMW 2021: A Short Review of Day 1
- The State of AI in Market Research: 2021
- THE PROMISE OF IMPLICIT RESEARCH
- Chinese Gen Z in the Age of Post- Globalisation
The ongoing pandemic has catalysed market trends and changes in consumer behaviour. As people stayed indoors, AI , automated data collection and machine learning have advanced across every i... Read more
Pallavi Agarwal, User Researcher at Amazon shares her experience in building customer centric experiences through an agile research mechanism for Amazon Pay. Read more
“Mastering simplicity in an overly complex world” summing up how deep consumer insights helped shape Pure Leaf’s “No is beautiful campaign” was presented at MRMW NA 2021. Here is the case st... Read more
Every year, Facebook surveys thousands of Facebook and Instagram conversation topics from around the world to understand what is on the cusp of going mainstream in the coming year. This year... Read more
Day 3 of MRWM NA, insights made me think about the future in terms of MR’s place within organisations, a theme already prominent during the previous days of the conference, but also in term... Read more
Oct 20 - 21, 2021, Berlin and Online
November 10-11, 2021 Singapore
