LATEST
- The new normal or just a phase: Discussing key changes and innovations in research
- Creating peak moments and positive brand memories at Microsoft
- Google: 5 Ways AI and Machine Learning Could Impact Data Collection
- Building Customer Centric Experiences Using Agile Research Mechanisms at Amazon
- Mastering simplicity in an overly complex world – Pure Leaf’s ‘No is beautiful’ campaign
- The Power of Foresight – Facebook’s 2021 Topics & Trends Report
- MRMW 2021 – Notes on Day 3
- A (post) Covid World – Day 2 of MRMW 2021
- MRMW 2021: A Short Review of Day 1
- The State of AI in Market Research: 2021
The recently concluded MRMW North America event featured a panel discussion discussing the new normal, post Covid-19. Key discussion points were work from home, the prevailing uncertainty an... Read more
If any brand could pick a guaranteed human relationship with each consumer, there’s a huge chance they’ll want to be ‘the best friend’. Best friends are serotonin bombs, waiting to detonate... Read more
The ongoing pandemic has catalysed market trends and changes in consumer behaviour. As people stayed indoors, AI , automated data collection and machine learning have advanced across every i... Read more
Pallavi Agarwal, User Researcher at Amazon shares her experience in building customer centric experiences through an agile research mechanism for Amazon Pay. Read more
“Mastering simplicity in an overly complex world” summing up how deep consumer insights helped shape Pure Leaf’s “No is beautiful campaign” was presented at MRMW NA 2021. Here is the case st... Read more
Oct 20 - 21, 2021, Berlin and Online
November 10-11, 2021 Singapore
