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August 18, 2022
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Tag: MRMW Europe 2019

Will UX research kill market research?

Will UX research kill market research?

by Neha VermaMay 7, 2019July 19, 20220

Continuing our series of interviews with speakers for the upcoming MRMW Europe 2019 conference, we talked to WeTransfer’s Hélène van den Dries, UX Team Lead …

How Established Innovators Can Embed the DNA of Successful Disruptors

How Established Innovators Can Embed the DNA of Successful Disruptors

by Neha VermaApril 26, 2019March 29, 20220

Innovation is a top priority for all established organizations, yet many companies struggle with the speed and quality of innovation and are challenged by successful …

Explore the “Blackbox” of Digital Marketing – Roles (and Risks) in Insights

Explore the “Blackbox” of Digital Marketing – Roles (and Risks) in Insights

by Neha VermaApril 24, 2019July 19, 20220

As digital marketing grows, the number of tools to manage social media also grows.  New software solutions are promising to automate a majority of (digital) …

Revolutionising Market Research with Agile Insight Approach

Revolutionising Market Research with Agile Insight Approach

by Neha VermaMarch 26, 2019March 29, 20220

Market research is constantly under pressure with businesses requiring faster, secure processes and valid results at the push of a button. As a consequence, market …

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