As consumer needs are evolving at a record pace, CPG companies must be able to follow suit 2020 is year that will go down in history as the start to a new revolution, the Innovation Revoluti... Read more
The changes caused by the pandemic over the past year have made it very challenging for marketers to know how to reach out to consumers. Gabriel Gontijo, Head of Clients Insights at Facebook... Read more
Traditionally, research has relied almost solely on primary data collection methods. Forty years ago, most of this research was conducted face-to-face. By the mid-90s, most of it was done... Read more
