About the author

Dirk Ziems

Dirk Ziems

Dirk Ziems, market psychologist and expert for cultural studies, has founded the global research agency concept m in 2007 and the global marketing consultancy Flying Elephant in 2018. With his teams in 6 offices worldwide he conducts research and consulting projects in the areas of consumer motivations, brand management, NPD/innovation, and communication campaigns.

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *