No, this is not another blog post on how miserable 2020 was and how grateful we are to see it over (almost)….and no, there is no mention of Corona, C19 or the number of dead people in countr... Read more
As consumers filled their shopping carts with toilet paper and bags of pasta, demand for goods with a lengthy shelf-life boomed in 2020. All the while, analysts were being inundated with req... Read more
As part of our pre-conference interviews, we recently spoke with one of the speakers of MRMW EU 2020 Virtual, Jessica Percival, Research Analyst at Twitter. She told us about the highlights... Read more
The MRMW EU 2020 Virtual event is happening next week on December 1-2 and as part of our pre-conference interviews, we recently spoke with Marcel Paquay, Head of Strategy, Insights & Rev... Read more
The Merlien Institute has announced the dates for its 2021 MRMW and QUAL360 global market research conference series. Adapting to the new reality, the conferences will be held online and in-... Read more
Technology is a powerful catalyst for innovation across the world. In the Insights Industry especially, technology continues to have a great role in innovating every single aspect of the ins... Read more
Today I had a shock…. I looked at my calendar and it was mid-October already…. The past 10 months warped into a black hole called Covid-19! It is impressive and I heard it many times over: “... Read more
The MRMW NA 2020 Virtual event is happening this week on the 30th September and 1st October and amongst our key speakers from leading global and regional brands such as Facebook, Google, Rec... Read more
Some say that data is the new oil because these days it powers some of the most innovative companies on the planet. But data isn’t worth much if it isn’t being used. Increasing n... Read more
New normal” is the buzzword nowadays. As COVID-19 spread across the country and consumers were urged to remain inside, product testing was forced to go solely digital. As a result, com... Read more
