gmo-research

Latest posts

speaker interview / UX360 / vlog

Critical User Journeys And Their Significance In Product Development

Critical User Journeys And Their Significance In Product Development -Javier Bargas-Avila, Google We are excited to kick-off our new vlog interview series for UX360 with…

Conference Presentations / Conferences / Latest / MRMW

The Future Of Consumers Post-Pandemic And What It Means For Coca-Cola

What would a consumer insights conference in Atlanta be without Coca-Cola talking about consumer behavior? We were very happy to welcome Shree Turivali, the Global…

Conference Presentations / Conferences / Consumer Insight / MRMW

Leveraging System 1 And System 2 Research Techniques To Uncover Customer Emotion

The Delta Airlines Consumer Insights team left a lasting impression on MRMW 2023 - not only because of the active participation of the entire team,…

Featured / Speaker Interviews / UX360

Steering the UX Research Discipline Forward at Meta

Steering the UX Research Discipline Forward at Meta We are pleased to announce that Traci Mehlman from Meta will be joining us at the upcoming…

Featured / QUAL360 / qualitative research / Speaker Interviews

Maximizing Insights: Big Data in Qualitative Research

Maximizing Insights: Leveraging Big Data in Qualitative Research The use of big data in qualitative research has become increasingly popular and relevant in recent years.…

Featured

Merlien announces 2024 market research and UX events schedule

The Merlien Institute, a leading B2B events organiser and market research think-tank has released its 2024 event schedule. In addition to its 16 year long-running…

Conferences / QUAL360 / White Papers

VoC Real-Time Revolution: Elevating Insights from Verified Buyers with Online Reviews Analysis

VoC Real-Time Revolution: Elevating Insights from Verified Buyers with Online Reviews Analysis In today's interconnected world, where data is both abundant and essential, understanding consumer…

Conferences / QUAL360 / Speaker Interviews

Revolutionising personas through emography

Introducing emography to create a multi-dimensional view of customers Anywhere Real Estate's Chief Marketing Officer Esther-Mireya Tejeda is presenting the keynote speech at Qual360 North…

Conferences / QUAL360 / White Papers

Harnessing Predictive Cultural Intelligence: Shaping the Future of Brand Engagement with Generative AI

Harnessing Predictive Cultural Intelligence: Shaping the Future of Brand Engagement with Generative AI Adapting to and foreseeing cultural trends is essential for businesses in today's…

Conference Presentations / Conferences / Latest / MRMW

The Future Of Consumers Post-Pandemic And What It Means For Coca-Cola

What would a consumer insights conference in Atlanta be without Coca-Cola talking about consumer behavior? We were very happy to welcome Shree Turivali, the Global…

Conference Presentations / Conferences / Consumer Insight / MRMW

Leveraging System 1 And System 2 Research Techniques To Uncover Customer Emotion

The Delta Airlines Consumer Insights team left a lasting impression on MRMW 2023 - not only because of the active participation of the entire team,…

Conference Presentations / MRMW / Speaker Interviews

AI’s Potential to Unearth Human Insights for Business Impact

AI's Potential to Unearth Human Insights for Business Impact We're excited to share that Sagar Phadke from Johnson & Johnson will be joining the MRMW…

speaker interview / UX360 / vlog

Critical User Journeys And Their Significance In Product Development

Critical User Journeys And Their Significance In Product Development -Javier Bargas-Avila, Google We are excited to kick-off our new vlog interview series for UX360 with…

Speaker Interviews / UX360

Exploring the Future of UX Research and AI

Empowering UX Research through AI: Visionary Thoughts by Josh Williams Josh Williams: Research Director - Indeed I’m Josh 👋, an experienced leader in the world…

Featured / Speaker Interviews / UX360

Steering the UX Research Discipline Forward at Meta

Steering the UX Research Discipline Forward at Meta We are pleased to announce that Traci Mehlman from Meta will be joining us at the upcoming…